ATLANTA, GA—Lloyd Jones Senior Living has been selected to operate Griffin Living’s latest development project, Varenita of West Cobb. The assisted living and memory care community will be located in Acworth, Georgia, northwest of Atlanta.

Lloyd Jones Senior Living will be responsible for staffing, leasing up, and operating the senior living community, a process in which the management firm’s leaders have extensive experience. Lloyd Jones Senior Living’s executive team has opened more than 60 senior living communities, and its executive vice president and chief operating officer, Tod Petty, has been a leader in the industry for more than 30 years.

“We’re honored that Griffin Living chose Lloyd Jones Senior Living to operate Varenita of West Cobb,” said Petty. “Our firm’s expertise in pre-leasing and opening new senior communities will help make this project a tremendous success.”

The project has plans for 81 units comprised of 58 assisted living and 23 memory care units. Varenita of West Cobb will also offer a transitional care program, which bridges the gap between assisted living and memory care for individuals with mild memory impairment who do not yet require full memory care services. Transitional programming provides a higher level of care than assisted living while allowing these residents to maintain their lifestyle and highest possible level of independence.

“Our strategic partnership with Griffin Living marks a new chapter in senior living,” added Chris Finlay, chairman/CEO of Lloyd Jones LLC, the investment firm that owns Lloyd Jones Senior Living. “We’re excited to be on the forefront of one of the first post-pandemic senior housing projects.”

The project broke ground during the second quarter of this year.

To learn more about third-party senior living management services provided by Lloyd Jones Senior Living, visit


About Lloyd Jones and Lloyd Jones Senior Living

Lloyd Jones, LLC is a real estate investment and development firm with 40 years in the industry under the continuous direction of Chairman/CEO, Christopher Finlay. Based in Miami, the firm has divisions in multifamily investment, development, management, and senior housing management. Its investment partners include private and institutional investors and family offices around the world. To learn more about Lloyd Jones and Lloyd Jones Senior Living, visit