In this episode, Tod and Jimmy of Lloyd Jones Senior Living discuss the values of passion and commitment. While these two attributes alone are valuable, when they intersect into what they call “passionate commitment”, true leaders shine. Passionate commitment is the greatest gift a leader can give to his or her team as it helps inspire others to work together to fulfill an organization’s vision. Listen to the broadcast and lead your team to a passionate and committed future.

Jimmy Carrion:

Welcome again to Senior Housing Unfiltered broadcast. I am excited about today because Tod is going to talk about the Leader’s Greatest Gift. Tod, you said it’s passion, it is commitment, but really it is passionate commitment that matters. I am really excited about this lesson for two reasons. One, Tod is going to add tremendous value to you on the podcast today. And secondly, we believe this program will speak to the leaders and members at a community level, providing leadership for their teams and services to their clients.

 

Tod Petty:

Hey, Jimmy. And hey, welcome to all the raving fans of Senior Housing Unfiltered. Jimmy, we were talking before the podcast about why we like college sports better than professional sports. And we realized it’s pretty simple, it’s because of the passion that’s experienced in the college sports and not always experienced in professional sports.

 

Jimmy Carrion:

That is right, Tod. And you know what I have concluded? I think I pick passion over ability. I think I would rather watch someone a little less competent with a lot more passion.

 

Tod Petty:

So in full disclosure to our audience, Jimmy is setting this up, because in a moment we’re going to talk about a leader’s greatest gift to their people, their organization – and that’s passion and commitment. We’re going to put them together. So let me just flesh this out briefly with you. We’re going to talk a little bit about passion. We’re going to talk a little bit about commitment. And then we’re going to join them and marry them, and see why this combination happens to be the leader’s greatest gift.

So let’s talk about passion first. Jimmy, let me give you and the audience some statements about passion. So number one, followers need passionate leaders. It is a need for those who follow to have a leader who has passion in his or her life. Now get this, I love this. People are instructed by reason, but they are inspired by passion. I’m going to say that one more time. This is so important. People are instructed and directed by reason, but they are inspired by passion. The listeners of our podcast and raving fans of our social media content, they’re all passionate leaders, or they wouldn’t be listening to us. And that’s why they’re listening to us and wanting to grow. So real important.

Now point number two, passion is the birthplace of all dreams. You could say it another way, Jimmy. Passion is the incubator of all dreams. Your dreams that you have, of your life, what you want to accomplish, where you want to go. It comes from one place. You track it back. It comes from your passion. It’s an internal thing. It’s inside you. No passion? No dreams. I challenge you, if someone has no passion, they probably don’t have any dreams. So we have to help them get passion. So think about this and let it soak in. Where does a dream become birthed? It’s from your passion.

 

Jimmy Carrion:

Wow, Tod. You’re always saying passion turns the dreamer into a doer. When I see a person that has a dream and never accomplished anything, you know what? I know they do not have the fuel in their car. They are not going anywhere, because the fuel is passion. It is passion that causes you to get up, sacrifice, and pay the price and do what others are unwilling to do. That’s great, right there. What others are unwilling to do. It is passion that almost always separates the person who accomplishes something from the one who doesn’t. It is the birthplace of the dream.

 

Tod Petty:

Right on, Jimmy. That’s good.

 

Jimmy Carrion:

Now remind me, Tod, there is a quote that our chairman said all last year during the pandemic and I have it on the tip of my tongue, but I can’t quite remember it.

 

Tod Petty:

On passion?

 

Jimmy Carrion:

On passion, yes.

 

Tod Petty:

Yeah. Hold on a second. I’ve got it on my phone here. I file everything. So yes. So he said passion is an internal motivation to keep us going when the external rewards drop out of sight. He was talking about 2020 and talking about the pandemic. He said, when you can’t see the goal, then passion keeps you going. It kind of reminded me, when I first heard it, of the instrument rated pilot, right? Because an instrument rated pilot, to be instrument rated, has to get in the plane so that when he cannot see, he can just run that plane by the controls in the airplane and land the plane safely and get to the destination. And when you can’t see the big picture because of a pandemic, your passion will continue to fuel you and keep you going in a time of distress.

 

Jimmy Carrion:

Absolutely. Absolutely. And as you can tell, we have a lot of passion and can talk about passionate in our podcasts for hours. But Tod, we need to now take a moment and talk about the commitment portion.

 

Tod Petty:

Yes, commitment. So let me say this first, before we get into the commitment, Jimmy. You remember, and to share this with the audience, you remember when we were at an intersection in downtown Columbia, South Carolina last year, I think it was November of 2020. And we were touring a variety of communities. It was a portfolio of communities that were for sale that we were looking at. And we were in Columbia, South Carolina, and we were sitting there and we noticed while we’re standing at the intersection, there was a homeless man, I guess he was homeless. A homeless guy, not dressed certainly very well. And there was a group of people yelling at him because he was crossing the street in the middle of downtown Columbia with a “no crossing” lamp flashing. And they’re like, “what an idiot,” they were saying to this guy. “Get out of the road.” What are you doing going down across the road, obviously there’s a “no crossing” lamp.

And so we were sitting there chatting and admiring beautiful Columbia, South Carolina. And then there was a different group and they were all crossing the street and we noticed the lamp is flashing “no crossing.” The difference is that there’s this well-dressed man, he’s in an Armani suit, he’s got a Rolex watch, you could see the Montblanc pen in his pocket. And he was crossing with the same “no crossing” lamp flashing. But now I guess it was okay to cross the road because they were all crossing and following the guy. It just shows you how different things influence people. How fickle human beings are. And they’re not really committed to anything.

 

Jimmy Carrion:

Absolutely. I remember watching this, Tod, and I remember we saw this and we both kind of just laughed and commented on how true this is to human nature. Most people lack commitment, energy, and just follow what the crowd is doing. Just like at a sporting event, right?

 

Tod Petty:

Yeah, we were talking about it earlier as well. You and I both talked about being at sporting events. I’ve been at speaker events. I’ve been at churches where we’re lined up to go inside the building and one door is open. And everybody’s in this long line to get in and there’s 10 doors, only one door opening, everybody’s waiting. And the other nine doors are open. They’re not open. Someone just has to go and open them. But the crowd is following the person in front of them with no passion, just drones doing what the other person doing, having no idea if it’s right or wrong.

 

Jimmy Carrion:

And most people just wait until another person takes the leadership and opens the other door. And then what happens? They just follow them, too.

 

Tod Petty:

Right? And what’s the worst scenario? You go up and the door’s locked and then you get back in line. But you know, I admire that guy or that lady because they have passion.

 

Jimmy Carrion:

Absolutely.

 

Tod Petty:

Let’s talk now about commitment. Let me read you a paragraph from a book of Michaelangelo. This is great. Whose career as a sculptor and a painter was not handed to him on a silver platter. He had to earn it. So listen to these words, let me read this. “Although he (meaning Michaelangelo) possessed great talent, his accomplishments and fame came only after he invested himself to the point of physical exhaustion.” Now, remember we’re talking about commitment. Passion is great. It’s a great elixir. But you’ve got to have commitment. “Michaelangelo spent years laying flat on his back, from a scaffold, painting, when he was painting the Sistine Chapel. By the time he completed this magnificent project, he was virtually blind from the paint that had dripped into his eyes.”

 

Jimmy Carrion:

That’s amazing. Now that’s commitment.

 

Tod Petty:

And because of that, Michaelangelo was willing to invest himself. His creations have been admired for now more than four centuries. This is a great example of a leader with commitment and passion, having this combination to accomplish what he did. This is the greatest gift a leader can possess to give others.

 

Jimmy Carrion:

That’s a good point. Let me just circle back to what you just said. Commitment with passion. So both must be linked together, correct?

 

Tod Petty:

Yeah. Jimmy. Here’s why I link them together. Commitment without passion is focus without fuel. Let me say that again. Commitment without passion is focus without fuel. Isn’t that true?

 

Jimmy Carrion:

That’s so true.

 

Tod Petty:

And passion without any commitment is a heart without a backbone. Don’t you see you have to have both? Commitment and passion will allow you to become a leader. Both of them. Why? Because commitment with passion has influence value. Standing alone by themselves, there’s some value, but there’s leadership value when you combine the two. Now we teach in our organization and when we’re on the road and we’re with other groups, borrowing it from John Maxwell, who’s the greatest leadership management consultant in the world, in my mind. Leadership is influence. Nothing more, nothing less. And everything rises and falls on leadership.

If we want to increase our influence, we have to only increase our passion. Passionate people influence us. Think about that. Passionate people draw us to them. I’m drawn to people that are smart, but not as much as passionate people. Passionate people influence us, we’re drawn to them. I have known people with passion who had views I didn’t even agree with. But I sensed myself drawn to them, something inside of me, emotionally drawn to them because I loved their conviction. I loved their passion. I loved their fire. I loved their belief in what they were saying. I loved that emotional quality that drew them to me magnetically.

 

Jimmy Carrion:

Yeah, so why is passionate commitment a leader’s greatest gift? What makes a leader full of passion and full of commitment a great gift to society and a great gift for the people he or she leads?

 

Tod Petty:

Okay, here we go. So number one, passionate commitment is the foundation of every great movement, every great organization, every great trend, every great political movement. It’s all about passionate commitment. There’s a gentleman I’ve studied in the past, going back to my college days, who said this, Isaac Burl once said, nothing of weight or worth can be achieved with half a mind, a faint heart and with a lame endeavor. How many of you know people coming to your mind as we’re speaking of this? Half of a mind, a faint heart and a lame endeavor. Do you think of them accomplishing anything? Changing any of them? Being the catalyst for change? Passionate commitment is an absolute foundation for every great movement. You’ve never found a movement begin, an organization begin, without it.

So number two, I would say passionate commitment is the making also of every great leader. That’s why we must possess it. That’s why we have to nurture it and find ways like we’re speaking of today of how we can get it. How are you going to get it in 2021, after going through 2020? When 2020 tried to beat it out of you? What I’m trying to say is that this is the ingredient of making a great man, a great woman, a great organization, a great industry, a great movement. You don’t create organizations with apathy. You do not build a great people with a take-it-or-leave-it attitude. Passionate commitment, you see in it the lives of every great leader.

What does passionate commitment do for you? It’s very simple. When you have it inside you and you face a problem, the first emotion, thought, reality you feel about, is how can I fix it? Passionate commitment you see it in the lives of every great leader. What does passionate commitment do for you? What does it do inside of you? It’s very simple. When you have it inside of you and you have a problem you face, you ask yourself how can I fix it? When you don’t have it and you face a problem. You’re asking, how can I get out of it?

 

Jimmy Carrion:

That’s good. And you know, I must confess to the audience and Tod, we’ve talked very openly about this. We did not have this passion when we were younger. We bummed around, hung out with our friends, went to parties.

 

Tod Petty:

Yeah. And still got good grades. You’re right, we didn’t have passionate commitment. But we’ve talked about this and not sure where it happened, but somewhere down the line, we went through a process internally in our growth process and a realization that we need to change. If I’m going to be successful. If I want to grow. If I want to make a difference in other people’s lives. I want to bring value to them. I want to be a good husband, a good leader for my team. I want to go where other people are not going. I want to change up an industry stuck in ancient cultures. And I came to a place that we knew, both of us, at some point we had to make passionate commitment part of our lives. So today that passion fills us with fire. It fills our minds with resolve, commitment, and we’re going to make a difference in people’s lives. We’re going to serve them. And we’re going to lead this industry out from the past. Many cases stuck in ancient cultures.

 

Jimmy Carrion:

Absolutely. And I think once I started to immerse myself and started reading books about great leaders, podcasts, articles, and I saw this quality. I just realized I needed passionate commitment in my life and I was just cured.

 

Tod Petty:

Yes. And that’s why we want to help people. We want to stay cured and we want to help people get for cured. I’m not trying to be mystical about this, but the bottom line is, whatever you want to call this, what we’re identifying as passion and commitment. When this quality gets in your life, it begins to get in the lives of others. It’s contagious. It rubs off on them. So I know there’s some listeners in this podcast might be saying, well, you know, I’m just easy going. I’m not really engaged about anything in life. And yes, we’re trying to get you cured. I want you to know you can get cured too. The happiest person in life they love what they’re doing. And they love it so much and keep doing it, that it becomes their passion. The happiest person in life is the one who believes in what they’re doing and they keep doing it until it becomes a commitment in their life. And then that commitment of passion and commitment over spills to others and leads them to great places they would otherwise have not gone.

 

Jimmy Carrion:

Man, Tod, Senior Housing Unfiltered is on fire.

 

Tod Petty:

Listen, the message we want to get out to all of our friends and fans and partners and team members and future clients is that it’s not 2020 that is defining us. It’s not the current conditions in senior housing or in the real estate industry. It’s none of that. What conditions us is the future conditions, because what we commit ourselves to determines who we are. What we think about, we will become, more than anything that has ever happened to us yesterday or the day before or the past. It is what we commit to in the future that changes us. Not the past.

I want to ask a simple question to myself, to Jimmy, and to those that are listening to us. What are your commitments? Where are you going in 2021? What are you going to be? You show me somebody who has not decided yet and I’ll show you someone who has no identity, no personality and no direction. Jimmy, Lloyd Jones, you and I are committed to going. We are passionate about bringing value to other people and making a difference in their lives. And we’re committed to growing in new areas of opportunity in 2021.

 

Jimmy Carrion:

Thank you everyone for joining us today. Next month, we have a very special guest. I can’t tell you who it is, but you will thoroughly enjoy it. And Tod, can you tell us a little bit about what we have coming up?

 

Tod Petty:

We’re going to talk about, we’re launching, what we’re calling Successful Aging. This is luxury healthcare that really I haven’t seen before. We believe it’s time for healthcare to take its preeminent spot in the future of senior housing. It’s been marginalized. It’s been commoditized. It’s taken a second place and we reaped the consequences of it in senior housing, not being prepared to take care of residents in the middle of a pandemic.

So there’s components to this that we’re launching here with all of our partners. And we’re going to have a guest on that is doing some remarkable things that I would say is one of the architects of this Successful Aging module we’re going to introduce. And of course, Chris Finlay gets great credit for it. I’ve been working with our chairman for a year, he’s been thinking about this, dreaming about it, and being passionate about it and is committed to it. In spite of everything, committed to it, over the last two years. So we’ll let you know next on LinkedIn, who it’s going to be, and we look forward to hearing you next time on Senior Housing Unfiltered. Thank you. God speed.

Demographics, regulatory changes, and a pandemic have accelerated the arrival of the new future in senior housing. Listen to what Lloyd Jones Senior Living leaders see as the bifurcation of traditional senior housing into AL | MC luxury healthcare and the resort model for retiring boomers ages 75-85. The team also discusses how distressed REITs and abandoned hospitality projects are prime assets for smart senior housing investors.

Jimmy Carrion:

Welcome again to Senior Housing Unfiltered broadcast. I am excited about today because Tod is going to talk about the Leader’s Greatest Gift. Tod, you said it’s passion, it is commitment, but really it is passionate commitment that matters. I am really excited about this lesson for two reasons. One, Tod is going to add tremendous value to you on the podcast today. And secondly, we believe this program will speak to the leaders and members at a community level, providing leadership for their teams and services to their clients.

 

Tod Petty:

Hey, Jimmy. And hey, welcome to all the raving fans of Senior Housing Unfiltered. Jimmy, we were talking before the podcast about why we like college sports better than professional sports. And we realized it’s pretty simple, it’s because of the passion that’s experienced in the college sports and not always experienced in professional sports.

 

Jimmy Carrion:

That is right, Tod. And you know what I have concluded? I think I pick passion over ability. I think I would rather watch someone a little less competent with a lot more passion.

 

Tod Petty:

So in full disclosure to our audience, Jimmy is setting this up, because in a moment we’re going to talk about a leader’s greatest gift to their people, their organization – and that’s passion and commitment. We’re going to put them together. So let me just flesh this out briefly with you. We’re going to talk a little bit about passion. We’re going to talk a little bit about commitment. And then we’re going to join them and marry them, and see why this combination happens to be the leader’s greatest gift.

So let’s talk about passion first. Jimmy, let me give you and the audience some statements about passion. So number one, followers need passionate leaders. It is a need for those who follow to have a leader who has passion in his or her life. Now get this, I love this. People are instructed by reason, but they are inspired by passion. I’m going to say that one more time. This is so important. People are instructed and directed by reason, but they are inspired by passion. The listeners of our podcast and raving fans of our social media content, they’re all passionate leaders, or they wouldn’t be listening to us. And that’s why they’re listening to us and wanting to grow. So real important.

Now point number two, passion is the birthplace of all dreams. You could say it another way, Jimmy. Passion is the incubator of all dreams. Your dreams that you have, of your life, what you want to accomplish, where you want to go. It comes from one place. You track it back. It comes from your passion. It’s an internal thing. It’s inside you. No passion? No dreams. I challenge you, if someone has no passion, they probably don’t have any dreams. So we have to help them get passion. So think about this and let it soak in. Where does a dream become birthed? It’s from your passion.

 

Jimmy Carrion:

Wow, Tod. You’re always saying passion turns the dreamer into a doer. When I see a person that has a dream and never accomplished anything, you know what? I know they do not have the fuel in their car. They are not going anywhere, because the fuel is passion. It is passion that causes you to get up, sacrifice, and pay the price and do what others are unwilling to do. That’s great, right there. What others are unwilling to do. It is passion that almost always separates the person who accomplishes something from the one who doesn’t. It is the birthplace of the dream.

 

Tod Petty:

Right on, Jimmy. That’s good.

 

Jimmy Carrion:

Now remind me, Tod, there is a quote that our chairman said all last year during the pandemic and I have it on the tip of my tongue, but I can’t quite remember it.

 

Tod Petty:

On passion?

 

Jimmy Carrion:

On passion, yes.

 

Tod Petty:

Yeah. Hold on a second. I’ve got it on my phone here. I file everything. So yes. So he said passion is an internal motivation to keep us going when the external rewards drop out of sight. He was talking about 2020 and talking about the pandemic. He said, when you can’t see the goal, then passion keeps you going. It kind of reminded me, when I first heard it, of the instrument rated pilot, right? Because an instrument rated pilot, to be instrument rated, has to get in the plane so that when he cannot see, he can just run that plane by the controls in the airplane and land the plane safely and get to the destination. And when you can’t see the big picture because of a pandemic, your passion will continue to fuel you and keep you going in a time of distress.

 

Jimmy Carrion:

Absolutely. Absolutely. And as you can tell, we have a lot of passion and can talk about passionate in our podcasts for hours. But Tod, we need to now take a moment and talk about the commitment portion.

 

Tod Petty:

Yes, commitment. So let me say this first, before we get into the commitment, Jimmy. You remember, and to share this with the audience, you remember when we were at an intersection in downtown Columbia, South Carolina last year, I think it was November of 2020. And we were touring a variety of communities. It was a portfolio of communities that were for sale that we were looking at. And we were in Columbia, South Carolina, and we were sitting there and we noticed while we’re standing at the intersection, there was a homeless man, I guess he was homeless. A homeless guy, not dressed certainly very well. And there was a group of people yelling at him because he was crossing the street in the middle of downtown Columbia with a “no crossing” lamp flashing. And they’re like, “what an idiot,” they were saying to this guy. “Get out of the road.” What are you doing going down across the road, obviously there’s a “no crossing” lamp.

And so we were sitting there chatting and admiring beautiful Columbia, South Carolina. And then there was a different group and they were all crossing the street and we noticed the lamp is flashing “no crossing.” The difference is that there’s this well-dressed man, he’s in an Armani suit, he’s got a Rolex watch, you could see the Montblanc pen in his pocket. And he was crossing with the same “no crossing” lamp flashing. But now I guess it was okay to cross the road because they were all crossing and following the guy. It just shows you how different things influence people. How fickle human beings are. And they’re not really committed to anything.

 

Jimmy Carrion:

Absolutely. I remember watching this, Tod, and I remember we saw this and we both kind of just laughed and commented on how true this is to human nature. Most people lack commitment, energy, and just follow what the crowd is doing. Just like at a sporting event, right?

 

Tod Petty:

Yeah, we were talking about it earlier as well. You and I both talked about being at sporting events. I’ve been at speaker events. I’ve been at churches where we’re lined up to go inside the building and one door is open. And everybody’s in this long line to get in and there’s 10 doors, only one door opening, everybody’s waiting. And the other nine doors are open. They’re not open. Someone just has to go and open them. But the crowd is following the person in front of them with no passion, just drones doing what the other person doing, having no idea if it’s right or wrong.

 

Jimmy Carrion:

And most people just wait until another person takes the leadership and opens the other door. And then what happens? They just follow them, too.

 

Tod Petty:

Right? And what’s the worst scenario? You go up and the door’s locked and then you get back in line. But you know, I admire that guy or that lady because they have passion.

 

Jimmy Carrion:

Absolutely.

 

Tod Petty:

Let’s talk now about commitment. Let me read you a paragraph from a book of Michaelangelo. This is great. Whose career as a sculptor and a painter was not handed to him on a silver platter. He had to earn it. So listen to these words, let me read this. “Although he (meaning Michaelangelo) possessed great talent, his accomplishments and fame came only after he invested himself to the point of physical exhaustion.” Now, remember we’re talking about commitment. Passion is great. It’s a great elixir. But you’ve got to have commitment. “Michaelangelo spent years laying flat on his back, from a scaffold, painting, when he was painting the Sistine Chapel. By the time he completed this magnificent project, he was virtually blind from the paint that had dripped into his eyes.”

 

Jimmy Carrion:

That’s amazing. Now that’s commitment.

 

Tod Petty:

And because of that, Michaelangelo was willing to invest himself. His creations have been admired for now more than four centuries. This is a great example of a leader with commitment and passion, having this combination to accomplish what he did. This is the greatest gift a leader can possess to give others.

 

Jimmy Carrion:

That’s a good point. Let me just circle back to what you just said. Commitment with passion. So both must be linked together, correct?

 

Tod Petty:

Yeah. Jimmy. Here’s why I link them together. Commitment without passion is focus without fuel. Let me say that again. Commitment without passion is focus without fuel. Isn’t that true?

 

Jimmy Carrion:

That’s so true.

 

Tod Petty:

And passion without any commitment is a heart without a backbone. Don’t you see you have to have both? Commitment and passion will allow you to become a leader. Both of them. Why? Because commitment with passion has influence value. Standing alone by themselves, there’s some value, but there’s leadership value when you combine the two. Now we teach in our organization and when we’re on the road and we’re with other groups, borrowing it from John Maxwell, who’s the greatest leadership management consultant in the world, in my mind. Leadership is influence. Nothing more, nothing less. And everything rises and falls on leadership.

If we want to increase our influence, we have to only increase our passion. Passionate people influence us. Think about that. Passionate people draw us to them. I’m drawn to people that are smart, but not as much as passionate people. Passionate people influence us, we’re drawn to them. I have known people with passion who had views I didn’t even agree with. But I sensed myself drawn to them, something inside of me, emotionally drawn to them because I loved their conviction. I loved their passion. I loved their fire. I loved their belief in what they were saying. I loved that emotional quality that drew them to me magnetically.

 

Jimmy Carrion:

Yeah, so why is passionate commitment a leader’s greatest gift? What makes a leader full of passion and full of commitment a great gift to society and a great gift for the people he or she leads?

 

Tod Petty:

Okay, here we go. So number one, passionate commitment is the foundation of every great movement, every great organization, every great trend, every great political movement. It’s all about passionate commitment. There’s a gentleman I’ve studied in the past, going back to my college days, who said this, Isaac Burl once said, nothing of weight or worth can be achieved with half a mind, a faint heart and with a lame endeavor. How many of you know people coming to your mind as we’re speaking of this? Half of a mind, a faint heart and a lame endeavor. Do you think of them accomplishing anything? Changing any of them? Being the catalyst for change? Passionate commitment is an absolute foundation for every great movement. You’ve never found a movement begin, an organization begin, without it.

So number two, I would say passionate commitment is the making also of every great leader. That’s why we must possess it. That’s why we have to nurture it and find ways like we’re speaking of today of how we can get it. How are you going to get it in 2021, after going through 2020? When 2020 tried to beat it out of you? What I’m trying to say is that this is the ingredient of making a great man, a great woman, a great organization, a great industry, a great movement. You don’t create organizations with apathy. You do not build a great people with a take-it-or-leave-it attitude. Passionate commitment, you see in it the lives of every great leader.

What does passionate commitment do for you? It’s very simple. When you have it inside you and you face a problem, the first emotion, thought, reality you feel about, is how can I fix it? Passionate commitment you see it in the lives of every great leader. What does passionate commitment do for you? What does it do inside of you? It’s very simple. When you have it inside of you and you have a problem you face, you ask yourself how can I fix it? When you don’t have it and you face a problem. You’re asking, how can I get out of it?

 

Jimmy Carrion:

That’s good. And you know, I must confess to the audience and Tod, we’ve talked very openly about this. We did not have this passion when we were younger. We bummed around, hung out with our friends, went to parties.

 

Tod Petty:

Yeah. And still got good grades. You’re right, we didn’t have passionate commitment. But we’ve talked about this and not sure where it happened, but somewhere down the line, we went through a process internally in our growth process and a realization that we need to change. If I’m going to be successful. If I want to grow. If I want to make a difference in other people’s lives. I want to bring value to them. I want to be a good husband, a good leader for my team. I want to go where other people are not going. I want to change up an industry stuck in ancient cultures. And I came to a place that we knew, both of us, at some point we had to make passionate commitment part of our lives. So today that passion fills us with fire. It fills our minds with resolve, commitment, and we’re going to make a difference in people’s lives. We’re going to serve them. And we’re going to lead this industry out from the past. Many cases stuck in ancient cultures.

 

Jimmy Carrion:

Absolutely. And I think once I started to immerse myself and started reading books about great leaders, podcasts, articles, and I saw this quality. I just realized I needed passionate commitment in my life and I was just cured.

 

Tod Petty:

Yes. And that’s why we want to help people. We want to stay cured and we want to help people get for cured. I’m not trying to be mystical about this, but the bottom line is, whatever you want to call this, what we’re identifying as passion and commitment. When this quality gets in your life, it begins to get in the lives of others. It’s contagious. It rubs off on them. So I know there’s some listeners in this podcast might be saying, well, you know, I’m just easy going. I’m not really engaged about anything in life. And yes, we’re trying to get you cured. I want you to know you can get cured too. The happiest person in life they love what they’re doing. And they love it so much and keep doing it, that it becomes their passion. The happiest person in life is the one who believes in what they’re doing and they keep doing it until it becomes a commitment in their life. And then that commitment of passion and commitment over spills to others and leads them to great places they would otherwise have not gone.

 

Jimmy Carrion:

Man, Tod, Senior Housing Unfiltered is on fire.

 

Tod Petty:

Listen, the message we want to get out to all of our friends and fans and partners and team members and future clients is that it’s not 2020 that is defining us. It’s not the current conditions in senior housing or in the real estate industry. It’s none of that. What conditions us is the future conditions, because what we commit ourselves to determines who we are. What we think about, we will become, more than anything that has ever happened to us yesterday or the day before or the past. It is what we commit to in the future that changes us. Not the past.

I want to ask a simple question to myself, to Jimmy, and to those that are listening to us. What are your commitments? Where are you going in 2021? What are you going to be? You show me somebody who has not decided yet and I’ll show you someone who has no identity, no personality and no direction. Jimmy, Lloyd Jones, you and I are committed to going. We are passionate about bringing value to other people and making a difference in their lives. And we’re committed to growing in new areas of opportunity in 2021.

 

Jimmy Carrion:

Thank you everyone for joining us today. Next month, we have a very special guest. I can’t tell you who it is, but you will thoroughly enjoy it. And Tod, can you tell us a little bit about what we have coming up?

 

Tod Petty:

We’re going to talk about, we’re launching, what we’re calling Successful Aging. This is luxury healthcare that really I haven’t seen before. We believe it’s time for healthcare to take its preeminent spot in the future of senior housing. It’s been marginalized. It’s been commoditized. It’s taken a second place and we reaped the consequences of it in senior housing, not being prepared to take care of residents in the middle of a pandemic.

So there’s components to this that we’re launching here with all of our partners. And we’re going to have a guest on that is doing some remarkable things that I would say is one of the architects of this Successful Aging module we’re going to introduce. And of course, Chris Finlay gets great credit for it. I’ve been working with our chairman for a year, he’s been thinking about this, dreaming about it, and being passionate about it and is committed to it. In spite of everything, committed to it, over the last two years. So we’ll let you know next on LinkedIn, who it’s going to be, and we look forward to hearing you next time on Senior Housing Unfiltered. Thank you. God speed.