Deanna Hayes is a seasoned senior living leader with deep expertise in operational turnarounds, team development, and quality care delivery. As Regional Vice President of Operations for Aviva Senior Living, she is known for transforming struggling communities into stable, high-performing environments through disciplined operational practices, strong leadership, and a clear focus on resident-centered care.
With a strong background in turnaround operations, Deanna brings exceptional problem-solving ability and a results-driven mindset to every community she supports. She specializes in identifying operational gaps, stabilizing census and financial performance, and building accountable leadership teams that can sustain long-term success.
Deanna fosters a culture where every team member understands their role in the mission of providing exceptional care. She believes that strong systems, clear expectations, and empowered staff create communities where both residents and employees thrive.
Her professional credentials reflect a broad and practical skill set in senior living leadership and compliance. She is a Licensed Executive Director, Certified Dementia Practitioner and Trainer, Master Life Coach, and a Food Protection Manager and Proctor. These qualifications support her commitment to operational excellence, regulatory compliance, staff development, and high-quality dementia care.
Through her leadership, Deanna continues to elevate operational performance while ensuring that compassion, dignity, and service remain at the center of every resident experience.